Heritage Craft, Reimagined. Complimentary Global Shipping. Free Trade Certified.

  • natural wool rug in living room
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Solid Natural Wool

$2,881

Sometimes, less is more. This is a knotted rug.

All in stock rugs are made with tassels. If you’d like to remove tassels please complete your purchase and then email us at bonjour@benirugs.com. Modifying tassels will add ~1 week to the shipment time.

Size

Lead Time

In stock rugs will ship within 7-10 business days.

Since your rug is hand-crafted, there will be natural, beautiful variations in pattern and color. These are sure signs of an authentic rug made just for you. Final sizes and pile heights can vary by up to 5% from what is ordered.

Looking for a custom size? Need help picking the perfect rug for your space? Have a product question? Our designers are here to help! Connect to a designer

Can I return my rug?
All in stock orders are final and we cannot accept returns.

Please note that while air shipping is included to most of the world, orders with delivery locations outside of the US are subject to VAT and import duties of their destination country. Please contact our team with any questions via bonjour@benirugs.com.

In The Details

Entirely Yours

Every rug is made by hand from 100% natural wool, which means there will be beautiful variations in pattern and color authored by Mother Nature herself. These are sure signs of an authentic Moroccan rug made for and by idiosyncratic people. Final sizes can vary by up to 5% from the size ordered.

Plush Comfort

Our standard knotted pile height averages 1.25". If you prefer a lower or higher knotted pile, please email us and a Beni designer will work with you on a specific pile height.

Fringe Benefits

Traditional Moroccan rugs feature tassels — the fringe at the end of the rug's borderline — just on one side. Superstitiously so, as having them on both sides is viewed as unlucky. You can order your rug with or without them, it's up to you. Tassels range in length between 4 and 6 inches.

Something Different

You can pass on tassels altogether if you so choose. If you do, your rug will feature a neat little binding that can vary from design to design given that every weaver's work reads like handwriting.

Order Swatches

Your order is made entirely by hand from 100% natural wool, which means there will be natural (and beautiful) variations in pattern and color. Wool shrinks! While we do our best, final sizes can vary by 5%

Natural Wool (00)

Not sure where to go from here? Our designers are kind, insightful and here to help.

Connect to a Beni Designer

There is no comparison to your product in terms of color saturation, nuance, loft of the fibers and design.

From

Barb

1/10

Washing a rug at the foot of the mountains
;

Our Process

The Beni Difference

Our expert team’s deft touch at washing (a proprietary process) creates uniquely soft, forever decadent rugs. Each finished design is showered up to five times and dried on handmade racks under the warmth of the desert sun until it's time to move along to the next step in the process. This part of our method took three years of research and development to perfect. As if by sleight of hand, it locks in the rug's pigment while breaking down and softening the wool’s natural fibers. The end result is an heirloom that offers a world beneath your feet.

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