Regent
from $3,840
The Chelsea Collection, designed with Colin King, draws on the hidden gardens of Europe's old cities, from London's Chelsea to the courtyards of Paris and Rome, and the gates, ironwork and stone that frame them. A stepped medallion rises like a dais from a field of Midnight Black, its sunburst center radiating outward like a fountain at the heart of a formal garden. Hand-knotted in Royale, a revived technique once reserved for palace interiors and the homes of Moroccan nobility. Custom sizes and colors available on request.
Size
Construction
Lead Time
Each and every BENI rug is woven entirely by hand and then washed and dried in the mountain air. Current estimated lead times are:
- Up to 4' x 6' | 12 - 14 weeks
- 5' x 7' - 6' x 9' | 16 - 22 weeks
- 8' x 10' - 9' x 12' | 22 - 30 weeks
- 10' x 14' - 12' x 15' | 30 - 38 weeks
Since your rug is hand-crafted, there will be natural, beautiful variations in pattern and color. These are sure signs of an authentic rug made just for you. Final sizes, pile heights, and design can vary by up to 5% from what is ordered.
Looking for a custom size? Need help picking the perfect rug for your space? Have a product question? Our designers are here to help! Connect to a designer
Can I return my rug?
All orders are final and we cannot accept returns. Please ensure all measurements, colors, and design are correct before submitting your order!
Can I cancel my order?
After placing an order, you have until 7:00 PM ET the following day to cancel and get your money back.
What if I don't like what I ordered?
We certainly hope that never happens! We're here to answer whatever questions you've got before you place an order to ensure you're 100% happy with your one-of-a-kind design.
Please note that while air shipping is included to most of the world, orders with delivery locations outside of the US are subject to VAT and import duties of their destination country. Please contact our team with any questions via bonjour@benirugs.com.
The Details
Carried Tradition
Royale has its roots in Morocco’s imperial city of Rabat, where master weavers carried the technique from the workshops of Andalusia to the palaces of Morocco. Once reserved for only the most regal of spaces, this special skill has been handed down through generations of artisans.
Master Weavers
Hand-knotted at 137 knots per square inch with a pile of approximately half an inch, Royale is a rare, time-intensive technique practiced by only a small circle of artisans. Its exceptionally fine wool yields rugs of remarkable density, softness and precision.
Tied by Hand
"Royale's density opens a different vocabulary — fine lines, floating medallions, deep saturated fields, even black. This construction lets us try things we never could before."
– Colin King, Artistic Director
A single 8' × 10' Royale rug holds 1,578,240 knots, each one tied by hand.
The Debut
Royale debuted in fall 2026 with The Chelsea Collection: eight rugs designed with Colin King, inspired by the hidden gardens of Europe's old cities.
Order Swatches
Your order is made entirely by hand from 100% natural wool, which means there will be natural (and beautiful) variations in pattern and color. Wool shrinks! While we do our best, final sizes can vary by 5%
Midnight Black (01)
Natural Wool (00)
Chocolate Brown (34)
Pebble (61)
Oat (76)
Goldenrod (63)
Not sure where to go from here? Our designers are kind, insightful and here to help.
There is no comparison to your product in terms of color saturation, nuance, loft of the fibers and design.
From
Barb
1/10
Our Process
The BENI Difference
Though there are many steps in the making of every rug, our washing method is where innovation braids into the traditional craft most technically. Once woven, each finished design goes through our proprietary washing process before moving to hand-hewn wooden racks in our courtyard to dry. This step results in soft and resilient rugs meant to last lifetimes.
